Little Falls, New Jersey. October 8, 2008. Verasoni Worldwide, a marketing and public relations firm based in Little Falls, New Jersey announced today the launch of Cambridge MedCom, a division dedicated solely to healthcare clients. “We’re excited about this opportunity. With Cambridge MedCom we’re building on two things: our experience in healthcare and our growing healthcare portfolio of clients. By creating a separate division, we are leveraging the resources of Verasoni and concentrating our efforts and focus on our healthcare clients and the people they serve,” said Abe Kasbo, CEO of Verasoni Worldwide.

Cambridge MedCom will launch a new web portal by the end in early November of 2008, which will include a blog where visitors can review ideas and concepts to help their healthcare enterprises grow. “Marketing in healthcare market is challenging because the market is very dynamic. Having a dedicated vehicle and resource for healthcare clients to leverage these dynamics, to their advantage, is the reason we’ve created Cambridge MedCom,” continued Mr. Kasbo.Cambridge MedCom’s dedicated toll free number is 888.737.7759 and is live at this time.

Cambridge MedCom, a division of Verasoni Worldwide, is a provider of integrated marketing communications to the healthcare industry, including: hospitals, medical device and products companies, medical & dental practices, and insurance firms.